Fashion Influencer
About the Role
We are looking for a fashion-forward Fashion Influencer to represent BeSpoke AI Stylist across social media and help introduce AI-powered personal styling to a wider audience. The ideal candidate has a strong understanding of fashion, personal styling, trends, and social media content creation, with the ability to create authentic, engaging content that makes fashion technology easy and exciting for everyday users.
This role is ideal for a creator who can combine fashion expertise, personal style, storytelling, and social media influence to demonstrate how BeSpoke AI Stylist can help people discover outfits, organize their wardrobe, plan looks, experiment with styles, and make better fashion decisions.
Responsibilities
- Create high-quality fashion content featuring BeSpoke AI Stylist across Instagram, TikTok, YouTube Shorts, and other relevant platforms.
- Demonstrate the BeSpoke AI Stylist app through authentic styling content, tutorials, outfit inspiration, and real-life use cases.
- Create Reels, short-form videos, Stories, outfit posts, styling tips, and fashion-focused content.
- Showcase how AI can help users style outfits from their existing wardrobe.
- Create content around outfit ideas, seasonal trends, occasions, travel looks, workwear, casualwear, and personal styling.
- Develop creative concepts that make BeSpoke AI Stylist relatable and useful to fashion-conscious audiences.
- Collaborate with the BeSpoke marketing and content team on campaigns, launches, and product announcements.
- Participate in product launches, influencer campaigns, fashion events, and promotional initiatives.
- Provide honest and authentic product experiences rather than overly scripted promotional content.
- Monitor fashion and social media trends and identify opportunities for relevant content.
- Engage with followers and respond to comments and questions about styling and the product.
- Track content performance, including reach, engagement, views, clicks, downloads, and conversions.
- Experiment with different content formats, hooks, storytelling styles, and creative approaches to improve performance.
- Maintain a consistent visual identity and professional representation of the BeSpoke brand.
Must Have
- Strong interest and knowledge of fashion, styling, trends, and personal aesthetics.
- Active presence on at least one major social media platform, preferably Instagram, TikTok, or YouTube.
- Demonstrated ability to create engaging short-form fashion content.
- Strong on-camera presence and communication skills.
- Ability to explain fashion and styling concepts in a simple and engaging way.
- Good understanding of social media trends, Reels, Stories, hooks, and audience engagement.
- Strong sense of visual presentation, styling, composition, and fashion aesthetics.
- Ability to independently conceptualize, shoot, and edit basic social media content.
- Comfortable using AI-powered tools and learning new technology.
- Professional, reliable, and consistent with content commitments.
- Portfolio or examples of previous fashion, lifestyle, beauty, or creator content.
- Ability to work collaboratively with a startup marketing team.
- Genuine interest in combining fashion + technology + AI.
Preferred Qualifications
- Experience as a fashion influencer, fashion creator, stylist, fashion blogger, model, or content creator.
- Existing engaged audience on Instagram, TikTok, YouTube, or similar platforms.
- Previous experience working with fashion, beauty, lifestyle, e-commerce, or technology brands.
- Understanding of influencer marketing and brand collaborations.
- Experience creating UGC and performance-oriented content.
- Knowledge of fashion photography, video production, and editing.
- Experience using AI image generation, virtual try-on, or AI fashion tools.
- Fashion education, styling certification, or relevant professional experience is a plus.
Success Metrics
- Consistent delivery of high-quality content.
- Engagement rate and audience interaction.
- Video views and content reach.
- BeSpoke AI Stylist app visits and downloads generated through content.
- User engagement and conversions attributable to influencer campaigns.
- Growth in BeSpoke AI Stylist's social media presence and brand awareness.
- Quality and authenticity of fashion storytelling.
- Ability to consistently generate new content ideas and improve performance.